About Us

Rodney Tracer
MBA

Managing Partner
Phone:
(682) 237-2525

Fax:
(817) 870-2478

Rodney is passionate about helping his clients design and implement a financial plan based on their values and goals. Having a financial plan means that you have specific strategies for each of your needs and goals. Imagine knowing that you have a strategic plan for everything that you want to accomplish: Financial Independence, College Funding, Asset Allocation, Wealth Management, Estate Planning, Charity Work and Travel, just to name a few. Having a sound financial plan can give confidence, security, and happiness. His vision and ability has led to long-term success and a reputation as a community leader in financial services.



Rodney and a few other elite advisors joined together to form a boutique firm called Paradigm Wealth Management. We are a full service wealth management organization aimed to grow and protect the financial well-being of others. Our team's combined experience, credentials and knowledge of a wide-range of products and services allow our firm to provide top-quality, cost-effective financial strategies that are designed to help our clients realize their financial goals. Whether it's developing a financial strategy, creating a customized executive benefits program for a business, implementing a needs-based insurance strategy or preparing a detailed asset allocation analysis, our mission is simple: to provide innovative and practical financial programs for our valued clients. Our firm's reputation for professional excellence and reliability gives our clients a high level of confidence in the programs and products we recommend and help implement. We look forward to helping you take control of your financial future.



Rodney and his wife Kirsten reside in Trophy Club with their 3 boys. He enjoys adventurous family vacations, coaching his boys' sports, TCU Football games and Jeep trips to new places.

Licenses, Registrations, and Credentials

* FINRA Series 7 – General Securities Representative

* FINRA Series 66 – Investment Advisor Representative

* FINRA Series 24 – Registered Securities Principal

* Life, Accident, Health and HMO Insurance License

* Retirement Planning Specialist - Recognized by AXA Advisors from Wharton School, University of Pennsylvania

* Million Dollar Round Table

* Five Star Wealth Manager Award – Recognized in Texas Monthly and The Wall Street Journal

* Centurion - Recognized by AXA Advisors

* National Leaders Corp – Recognized by AXA Advisors

Securities and investment advisory services offered through AXA Advisors, LLC (212-314-4600), member FINRA/SIPC. Annuity and insurance products offered through AXA Network, LLC and its insurance agency subsidiaries. AXA Network, LLC does business in California as AXA Network Insurance Agency of California, LLC and, in Utah, AXA Network Insurance Agency of Utah, LLC. AXA Advisors and its affiliates do not provide tax or legal advice. Individuals may transact business and/or respond to inquiries only in state(s) in which they are properly registered and/or licensed. The information in this web site is not investment or securities advice and does not constitute an offer.

is not owned or operated by AXA Advisors, LLC or its affiliates.

The Retirement Planning Specialist title is awarded by AXA Advisors, based upon the Financial Professional's (FP) receipt of a Certificate in Retirement Planning from the Wharton School, University of Pennsylvania. In a collaboration between the Wharton School and AXA Advisors' affiliate, AXA Equitable Life Insurance Company (NY, NY), coursework for the certificate was developed exclusively for AXA Advisors FPs, and the title may be used only by FPs who have completed the required coursework and maintain the title through ongoing continuing education requirements. To verify that an FP has earned and holds the title in good standing, contact AXA Equitable atretirement@axa-equitable.com. Complaints about an AXA Advisors FP should be directed to customer.relations@axa-equitable.com.

Securities offered through AXA Advisors, LLC (212-314-4600), member FINRA/SIPC. Investment advisory products and services offered through AXA Advisors, LLC, an investment advisor registered with the SEC. Annuity and insurance products offered through AXA Network, LLC and its insurance agency subsidiaries. AXA Network, LLC does business in California as AXA Network Insurance Agency of California, LLC and, in Utah, AXA Network Insurance Agency of Utah, LLC. AXA Advisors and its affiliates do not provide tax or legal advice. Individuals may transact business and/or respond to inquiries only in state(s) in which they are properly registered and/or licensed. The information in this web site is not investment or securities advice and does not constitute an offer.

Paradigm Wealth Management is not owned or operated by AXA Advisors or AXA Network.

AXA Equitable Holdings, Inc. is a publicly traded corporation, and it and its subsidiaries are currently using trademarks including the "AXA" name, AXA logo and associated trademarks of AXA SA under license.

Link to axa.com

Privacy Policy

Check the background of this financial professional on FINRA's BrokerCheck
Check the background of this financial professional on FINRA's BrokerCheck